— A Dynamic Leadership Journey Across Healthcare, Animal Health, and Digital Transformation
Marie-Rose Wagner is a highly accomplished global executive with over 15 years of experience in global healthcare, executive engagement, sales enablement, and strategic marketing. She has led transformative initiatives across multinational companies such as Zoetis, the largest global animal health company, and Straumann Group, a global leader in oral healthcare and dental innovation. Wagner’s career spans multiple industries, including healthcare, diagnostics, veterinary, and dental sectors, and covers key markets across EMEA, APAC, the US, and LATAM.
Her leadership journey has been marked by her ability to build C-suite partnerships, foster stakeholder trust, and deliver impactful results. At Zoetis, she led global sales enablement for diagnostic Point-of-Care (POC) solutions, while at Straumann Group, she played an integral role in executive engagement and global marketing, helping shape the company’s commercial strategy and international growth.
Global DSO CEO Summit & Enterprise Solutions Launch at Straumann Group
At Straumann Group, Wagner orchestrated global executive engagement initiatives, including the Global DSO CEO Summit, a high-level platform that brought together C-suite leaders across continents to co-create the future of the dental industry. This summit provided a robust networking platform for DSO CEO customers, uniting leaders from around the globe and facilitating the exchange of visionary insights and best practices.
Additionally, Wagner spearheaded the launch of Straumann Group Enterprise Solutions, a global offering tailored specifically for enterprise-level customers in large-scale dental service organizations. The launch of this brand reflected the company’s commitment to providing data-driven value and strategic positioning to meet the evolving needs of its clients.
“The Global DSO CEO Summit not only provides a robust networking platform for our DSO CEO customers worldwide, uniting leaders from across the globe, but also serves as a venue for exchanging visionary insights, co-creating concepts, and sharing best practices on a global scale.”
— by Marie-Rose Wagner, Global Head Executive Engagement, Straumann Group
Sales Enablement and Marketing Excellence: A Global Approach
Wagner has developed and executed numerous global sales enablement programs and marketing strategies, delivering impactful results for organizations worldwide. Her approach to sales enablement goes beyond empowering teams to sell—it’s about creating long-term, meaningful relationships that drive real value for customers and businesses alike.
“Effective sales enablement is about aligning teams, resources, and strategies to succeed in a competitive marketplace,” Wagner shares. “By shifting behaviors and enhancing team capabilities, we drive sustainable commercial impact that supports long-term growth.”
Her work at both Zoetis and Straumann Group, along with her broader industry experience, has been instrumental in crafting strategies that lead to greater brand visibility, differentiation, and sustained growth.
Expanding Focus on Digital Transformation and AI Strategy
Marie-Rose Wagner recently completed an advanced executive education program in AI strategy and implementation from IMD. This qualification has marked a new chapter in her career, positioning her as an emerging thought leader in digital transformation and AI.
Wagner’s current focus is on advising and speaking about how organizations can leverage AI to transform their operations and achieve strategic goals. With her deep expertise in leadership, marketing, and sales enablement, Wagner is now helping businesses navigate the evolving digital landscape and harness the potential of AI to drive business growth, enhance efficiency, and create lasting impact.
“AI and digital transformation are key to unlocking the next wave of innovation,” Wagner explains. “I’m passionate about helping organizations use these technologies to drive business growth, improve efficiency, and create lasting impact.”
Championing Diversity and Leadership in Healthcare
As part of her work at Straumann Group, Marie-Rose served on the Advisory Board of Women in DSO®, supporting initiatives that empower women in leadership roles and elevate their visibility across the healthcare and dental sectors.
“Diverse leadership teams aren’t just the right thing to build—they’re essential to fostering innovation and achieving sustainable business success,” Wagner reflects. “I’ve been privileged to contribute to initiatives that help women excel in leadership positions across the industry, and I’m committed to continuing that support in whatever capacity I can.”
A Vision Aligned with Innovation Across Healthcare and Animal Health
Marie-Rose Wagner’s career reflects her commitment to driving innovation and fostering strategic partnerships across the healthcare, dental, and animal health industries. Her expertise in executive engagement, sales enablement, and global marketing continues to shape her work with organizations navigating the complexities of digital transformation.
As Wagner moves forward in her career, she remains dedicated to helping businesses harness the power of AI and digital technologies to drive innovation, enhance operational efficiency, and remain competitive in a rapidly evolving market.
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