Classic Portugal, led by Hayley Sercombe, transforms luxury travel with bespoke services, innovative technology and a focus on sustainability. The company delivers personalized experiences in Portugal and Spain, setting new industry standards for excellence, leadership and community engagement.
Classic Portugal has been honored with a 2025 Global Recognition Award for establishing new benchmarks in the luxury travel industry through exceptional leadership, service and innovation. The prestigious recognition highlights the company’s bespoke approach to travel experiences in Portugal and select Spanish destinations, where it has seamlessly integrated personalized service with cutting-edge technology.
—Founded by Hayley Sercombe, Classic Portugal has transformed how discerning travelers experience the Iberian Peninsula while maintaining a strong commitment to client satisfaction and community impact. The award comes as luxury travel spending is projected to reach $1.28 trillion globally in 2025, with personalized experiences representing the fastest-growing segment at 18 percent annual growth. According to independent surveys, Classic Portugal has established itself among industry leaders, with its client satisfaction rates consistently exceeding 98 percent.
“Our recognition comes from our consistent focus on crafting travel experiences that honor both our client’s desires and the cultural integrity of the destinations we showcase,” stated its founder, Hayley Sercombe.
Visionary Leadership and Service Excellence
Classic Portugal’s leadership team has implemented forward-thinking strategies that have elevated the agency to prominence in the luxury travel sector through ethical decision-making and a culture of creativity. Every team member is encouraged to contribute innovative ideas, while strategic planning shapes all aspects of the business, from partner selection to technology integration. This leadership approach has established new industry standards for quality and transparency, influencing how luxury travel services operate across Europe.
The company’s comprehensive service offerings include private transportation, exclusive accommodations and invitation-only experiences with local chefs and artisans meticulously managed to the smallest detail. Clients receive support from a dedicated travel planner who remains available throughout their journey, ensuring a seamless experience that has garnered exceptional feedback from international clientele.
“We believe that true luxury exists in anticipating needs before they’re expressed, creating moments of discovery that feel both surprising and inevitable,” explains Sercombe.
Innovation and Community Impact
Innovation drives Classic Portugal’s success through its proprietary travel application that provides real-time updates and concierge support for a personalized and efficient travel experience. The company has developed exclusive access to premium venues and experiences while building a robust intellectual property portfolio focused on sustainable tourism. Market research indicates that their technological solutions have achieved adoption rates 40 percent higher than industry averages, establishing new benchmarks for what luxury travel can achieve.
Community engagement forms a core component of Classic Portugal’s philosophy through active partnerships with local businesses and artisans that foster economic growth and cultural preservation. These initiatives are designed to be both sustainable and measurable, creating positive outcomes for both travelers and the communities they visit. “When we strengthen local communities, we enrich the authentic experiences our clients treasure, creating a virtuous circle of sustainable tourism that benefits everyone involved,” Sercombe notes.
A New Standard in Luxury Travel
Classic Portugal’s approach to luxury travel represents a significant departure from traditional models by emphasizing cultural immersion and exclusive access rather than merely high-end accommodations. The company has cultivated relationships with Portugal’s most respected vintners, artisans and cultural figures to provide experiences that cannot be replicated or purchased through conventional channels.
The company’s commitment to technological innovation includes blockchain-verified authenticity for experienced providers and AI-enhanced preference matching for client itineraries. These technological advances allow Classic Portugal to maintain the human touch of boutique service while operating with the precision and efficiency usually associated with larger enterprises.
Industry analysts project that this relationship-based model will change luxury travel expectations, with similar approaches expected to grow 35 percent across European markets by 2026. “The future of luxury travel connects technological capability with human insight, creating experiences that feel effortless and deeply personal,” concludes Sercombe.
According to Alex Sterling from the Global Recognition Awards: “Classic Portugal shows the excellence our organization seeks to recognize—a company that has achieved remarkable success while elevating industry standards and creating meaningful connections between travelers and destinations. Their innovative approach to luxury travel services represents the kind of forward-thinking leadership that will shape the industry’s future.”
About Global Recognition Awards
Global Recognition Awards is an international organization that recognizes exceptional companies and individuals who have significantly contributed to their industry.
Contact Info:
Name: Alexander Sterling
Email: Send Email
Organization: Global Recognition Awards
Website: https://globalrecognitionawards.org
Release ID: 89158999
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