CAP 3000 in Benidorm, originally famous as a vibrant disco in the 1970s, was part of the “Eje Discotecas” or “Disco Axis” of the city—a bustling area dedicated to nightlife and youth culture.
This scene was symbolic of Benidorm’s post-1960s architectural shift, which leaned into bold, Brutalist styles and experimental designs that mirrored the rise of mass tourism in Spain.
CAP 3000’s architecture was consistent with the larger Brutalist movement seen in Benidorm’s urban landscape, characterized by blocky forms, exposed concrete, and minimal ornamentation, providing a stark contrast to traditional Mediterranean styles.
This disco, along with other Brutalist structures like the Gran Hotel Bali and various high-rise residential buildings, became cultural landmarks. Today, these buildings serve as architectural reminders of Benidorm’s transformation from a quiet fishing village to a bustling tourist city in the mid-20th century.