The following is a research-in-progress and a rabbit hole that I’m trying to escape. I’ve been an avid collector of the magazine Physical Culture, which was founded in 1899 by Bernarr Macfadden. His life story… Read More »The Daily Heller: Following a Forgotten Illustrator Down the Rabbit Hole
Islington Squares transformational rebrand seeks to attract people to the site through bold motion graphics and a welcoming tone of voice. Campbell Hay has developed a new identity for Islington Square, establishing it as a… Read More »Campbell Hay crafts new place brand for Islington Square
Breadstall’s disruptive identity firmly places it in the subcategory of new-wave pizza restaurants emerging across the capital, but its bakery-style brand differentiates it even further. If you’re a Londoner, you’ll definitely have heard of Breadstall,… Read More »From van to brand: Without’s new identity for Breadstall
All images via Adobe Stock As the world faces existential crises and the codes of success falter, witchcraft offers more than a nostalgic aesthetic—it’s a call to rethink brands, creativity, and connection. Holly Kielty explores… Read More »‘It may be woo woo, but it might just work’: Branding enters the season of the witch
The new film is the seventh instalment in the Generosity campaign, also known as the ‘There’s a Glass and a Half in Everyone’ platform, which highlights family bonds and the lasting impact of small, special… Read More »Cadbury releases new film ‘Memory’ created with VCCP (and try not to cry)
Learning from the past is essential to shaping a more equitable future and advancing society with purpose and clarity. Roxanne Dunbar-Ortiz’s critical book An Indigenous Peoples’ History of the United States is brought to life… Read More »Paul Peart-Smith Makes ‘An Indigenous Peoples’ History’ Accessible in Graphic Form