Drawing from her experience as Vice President of the Cambridge University Jazz Orchestra, DLMDD’s Laura AlYousif explores how jazz’s improvisation, emotional connection, and teamwork mirror the art of sonic branding. Working as part of the… Read More »What being Vice President of the Cambridge University Jazz Orchestra taught me about Sonic Branding
When you think of tequila, your mind likely drifts to sun-soaked agave fields, artisanal distilleries, and a distinct Mexican spirit. Yorkshire, on the other hand, conjures images of coal mines and industrial heritage. But what… Read More »OurCreative crafts identity for Pico blending Mexican and Yorkshire heritage
I’m working on an interesting project that is trying to answer the following question: “What are the ideal conditions for breakthrough creative to happen?” This year’s Super Bowl advertising provided all the evidence I needed… Read More »Journey of a Creative Project on Creativity
Nearly 40 years after its launch, Spin magazine has returned to print—and at the helm, once again, is its founding editor and today’s guest, Bob Guccione Jr. Launched in 1985 as a scrappy, rebellious alternative… Read More »The Return of the Prodigal Son | Bob Guccione Jr.
Few logos can claim a legacy of over a century, but SKF’s wordmark has been a quiet icon of industrial design since 1908—long before corporate branding was even a formalized practice. Originally hand-painted by an… Read More »SKF’s Brand Update Proves That Good Design Endures
Newly found old artifacts of graphic design history are many—and Michael Russem, proprietor of the Katherine Small Gallery in Boston, is a dedicated forager of them. The collections he’s pulled from obscurity include this cache… Read More »The Daily Heller: Have You Ever Heard the Name Uli Huber?