The London agency’s feel-good branding for the disruptive new tech platform Whirl aims to prompt people to help the planet. In the ever-evolving world of tech and e-commerce, a fresh player has emerged with a… Read More »Good Habit Studio spins a new identity for second-hand tech marketplace Whirl
Join Us Thursday, April 25 at 4 pm ET At our next PRINT Book Club, Debbie Millman and Steven Heller will chat with beloved design educator Ellen Lupton about the new edition of her seminal… Read More »For the Love of Type! Ellen Lupton’s at our April PRINT Book Club
When it comes to iconicity, it doesn’t get much more recognizable than the Coca-Cola logo. The soda pop juggernaut has boasted a largely unchanged logo since 1887, when the first iteration of the classic script… Read More »Coca-Cola Embraces Imitation With the ‘Every Coca-Cola is Welcome’ Campaign
What’s on the Menu, curated by Frank Luca with materials contributed by Vicki Gold Levi, is the current exhibition at the Library of The Wolfsonian Museum in Miami Beach. There are two sections: The first,… Read More »The Daily Heller: Capitalizing on the French Craze of the ’30s With Off-the-Wall Menus
Last fall, I wrote about 2023 being the year of the rebrand as we saw businesses embracing change post-pandemic. But was this surge of rebranding and external corporate refreshes enough to re-engage brands with their… Read More »Five Brand Leaders on the State of Branding and What’s Next
If you had to choose one, which would be your favorite?: Tesla or F-150? Apple or Android? Dunkin’ or Starbucks? Chances are each of us will be able to make our choices pretty quickly. Even… Read More »My Favorite Things: Are Favorite Things Getting More Powerful?