Premier Inn has enlisted Leo Burnett UK to help create its latest campaign, Do Your Thing. The spot aims to showcase the hotel chain as a welcoming and inclusive place, no matter the reason for… Read More »Premier Inn’s new spot urges you to ‘do your thing’ and create meaningful breaks
Photography by Andrew Timms Be Flare Lighting and production designer Louis Oliver reveal how they teamed up with Jared Leto to create a striking new visual production for 30 Seconds to Mars’ 2024 world tour.… Read More »How Flare and Louis Oliver cast 30 Seconds to Mars in a new light
In its new spot for the mochi ice cream brand, Lucky Generals imagines what it might be like to have everything we love become squidgy and delicious, good enough to eat. The dose of dark… Read More »Lucky Generals’ latest ad for Little Moons turns those we love into gelato-filled delights
If you want to sell something, say something. And say it well. That’s the secret. Well, at least it was one of our secrets when we turned around TBWAChiatDay NY back in the day. Starting… Read More »Clients Buy Words
Image licensed via Adobe Stock Adobe is requiring everyone to sign new terms and conditions before they can log in to Photoshop and other Creative Cloud apps. But many are refusing. Should you do so,… Read More »Should you ditch Photoshop with immediate effect?
For 90s kids like myself, few moments throughout the year were as exciting as when the American Girl catalog appeared in the mailbox. I remember devouring every issue from cover to cover on our family… Read More »Rebranding an Icon: the Classic American Girl Look Gets a Fresh Spin