Geroge and Rosemary Lois Butterfield House, 1962, nestled between the classic Village row houses The apartment of George Lois, the ad man and art director who coined “I Want My MTV” and “If You Got… Read More »The Daily Heller: I Want George Lois’ Apartment!!
The creative director believes agencies are doing recruitment all wrong. Instead, he urges us to embrace “unlike minds” to spark innovation and fresh ideas. In the fast-paced world of advertising and design, the quest for… Read More »Rethinking creative hiring: Andy Cooke on why ‘Unlike Minds’ mean better work
Image licensed via Adobe Stock Creatives share their top tips for building a personal brand, allowing you to unleash your unique creative vision, connect with your tribe, and attract your dream clients. In today’s hyper-connected… Read More »How to build a personal brand that feels authentic and not BS
A new pro-bono OOH campaign by the Big Apple agency aims to inspire new donors to support Brooklyn’s change-making nonprofits. Last October, we revealed how Mother New York had created a new name, visual identity… Read More »Brooklyn gets shown some love by Mother New York
The Australian frozen meal service needed a rebrand, one that reflected its huge success, homely meals, and anti- “mumsy” attitude, extending from its website to its packaging. When we hear the very mention of dinner… Read More »Universal Favourite serves up a generous mix of rebellion and homeliness for The Dinner Ladies
The New York Community Trust, the largest community foundation in New York, has launched a new visual identity to celebrate its 100th anniversary. The brand refresh honors a century of connecting New Yorkers with impactful… Read More »The New York Community Trust Unveils New Visual Identity for Centennial Celebration