Lexus’s chief designer, Sellene Lee, and general manager of international strategic communications, Heather Updegraff, give us a glimpse into the future of the Lexus brand and products. On average, a person spends four and a… Read More »The future of Lexus: from sensorial interiors to sustainable evolutions
With a new name, bespoke wordmark, unique photography style, and more, the firm is better equipped to evolve and carve out its own distinct place in the sector. SomeOne has developed a new name, brand… Read More »HaysMac brings warmth and personality to chartered accountancy
With bold use of imagery and colour, the new assets aim to get people talking about water, sanitation and hygiene in developing countries. Since 2010, Toilet Twinning has been an international non-profit that funds global… Read More »Wildish & Co designs new campaign and branding for charity Toilet Twinning
What are your New Year’s resolutions? Let’s review some of the classics: Eat healthier. Exercise more. Get organized. Sound familiar? What may also be familiar to you is the vaporizing of your resolutions somewhere around… Read More »Forget Resolutions, Think Themes
When I first saw the photos of “Warning Signs,” the recent installation by Sea-Watch and Mother Berlin at the Brandenburg Gate, I was struck by the stark power of its message. Imagine walking past one… Read More »Sea-Watch and Mother Berlin Confront Apathy with a Stark Installation
Jody Quon’s desk is immaculate. There’s a lot there, but she knows exactly where everything is. It’s like an image out of Things Organized Neatly. She rarely swears. Or loses her temper. In fact, she’s… Read More »She Looks Forward to Your Prompt Reply | Jody Quon