A new commercial for the booze-free beer encourages non-drinkers to keep on socialising, with a little help from a famous footballer. Zero-alcohol beer has come a long way in the last few years. Back in… Read More »Heineken Zero ad aims to stop people skipping the pub during Dry January
Image licensed via Adobe Stock Struggling with the return to work? You’re not alone. Read these tips to help reignite your creativity for a dynamic and inspired year ahead. Does January 2024 feel like walking… Read More »Reboot your creativity: how to reclaim momentum if your January is dragging
We love a good passion project here at Creative Boom, and here’s our favourite of 2024 so far! Roam magazine is taking an inclusive and cross-disciplinary approach to showcasing the modern folk movement. As the… Read More »Roam magazine celebrates the modern folk movement in a refreshing new way
The Swedish furniture giant pokes fun at high-end rival brands in an ad that manages to have its cake and cook it. The cost of living crisis poses somewhat of a unique challenge to advertisers… Read More »IKEA spoofs pretentious advertising techniques in fun new commercial
Miners’ Strike 1984 mass picket confronting police lines, Bilston Glen. Norman Strike at the front of a mass picket, Scotland. © John Sturrock, reportdigital.co.uk A new exhibition by the Martin Parr Foundations sets out to… Read More »Unity and imagination: new exhibition sheds fresh light on the 1984-5 Miners’ strike
The Book of Kells is one of Ireland’s biggest tourist attractions. In branding its new visitor experience, Pentagram has masterfully avoided tired Celtic tropes to create a fresh and vibrant visual identity. Many Brits’ primary… Read More »Pentagram’s identity for Dublin tourism experience is delightfully cliche-free