Creative

Thirst designed the new campaign, centred around three “irreverent heroes”, to counteract the stuffy scenes associated with whiskey drinkers. New York and Glasgow-based agency Thirst has collaborated with B-Corp-certified Bruichladdich Distillery on its latest campaign,… Read More »Bruichladdich subverts whiskey stereotypes with ‘Not Your Classic’ campaign

Swedish studio Bercow is helping the Nordic retailer reimagine 3,500 products across four countries, harmonising diverse market identities through clever use of a superellipse. Not to be confused with the British retailer Co-op, Coop Trading… Read More »Innovative packaging design unites Coop brand across four markets

It’ll make a new kind of sense when seen together. Empire State, Joel Meyerowitz, 1978 In my first year working with the large-format camera I saw how it was too slow for street work. I… Read More »Meanwhile No. 210

Founded by designer, calligrapher, and lettering artist Neil Summerour in 2000, Positype recently reaffirmed its independence with the launch of a new website and 40(!) new typefaces — bringing the library to 2,145 fonts across… Read More »Positype Declares Independence with a Refreshed Website & New Typefaces

The Business of Creativity is a series from Emily Cohen and Hunter Vargas of Casa Davka, a consultancy that helps creative firms evolve their business strategies and practices. While nuanced, the distinction between account and… Read More »The Business of Creativity: Detangling Account & Project Management