This op-ed is by Jeff Schulz, creative director at VSA Partners, a hybrid brand strategy and design agency. His writing about technology and intellectual property has appeared in The Drum, Recode, VentureBeat and AdAge, and… Read More »“GPT” is an Epic Name Fail: What Brands Can Learn From It
In August 2020, the folks at Airbnb got the wild hair to rent out the last remaining Blockbuster video store. The store in Bend, Oregon, is a relic of a bygone era that nostalgia-hungry travelers… Read More »Airbnb “Icons” Brings Imagination to Life
More than a DIY makeup tutorial, Beauty of the Beast (A24) is expert Emily Schubert’s transformation manual. It is an anti-CGI ode to the hands-on effects that, with tools that can fit in a makeup… Read More »The Daily Heller: Hardcore Makeovers
The Up House – Icons – Airbnb – Credit Ryan Lowry Airbnb has just introduced Icons, in what it calls “extraordinary experiences from the world’s greatest icons” – one highlight of which is a chance… Read More »Airbnb gives you the chance to stay in Disney & Pixar’s most iconic home, and it floats
Tango is back on our screens with a cheeky ad reminiscent of its groundbreaking viral campaign of the early 1990s. But this time, the spot is aimed at Gen Z, and the only thing dangerous… Read More »Get Tango’d!: The orange drink returns yet again with another typically mischievous campaign
Join Us Thursday, May 16 at 4 pm ET It’s a two-fer at our next PRINT Book Club! Warren Lehrer, winner of the Ladislav Sutnar Prize for his pioneering work and lifetime achievement in Visual… Read More »PRINT Book Club: Warren Lehrer Previews Two Visually Stunning Titles