Creative

Chiharu Shiota: The Soul Trembles at the Gallery of Modern Art, Brisbane.

Chiharu Shiota’s compelling, immersive artworks draw on deeply personal emotions and experiences to give visual form to intangible concepts such as memories, anxiety, dreams and silence. With a survey of more than a hundred works from almost thirty years of her practice, the exhibition at GOMA incorporates large-scale installations, sculpture, video performance, photography, drawing and set design, including a major new commission.

Recipe for Logo Disaster – Ingredients To Avoid When Branding

A logo is a crucial part of the branding process. It’s what people see first, and it’s what they remember. A logo should be a company’s identity and tell the audience about the company. Logo disasters happen when companies don’t put enough thought into their logos or don’t care about them. Designing a logo is […]

10 Matchless Logo Ideas for Viral Branding

Creating a memorable and timeless brand icon requires a lot of effort and brainstorming. Consider the example of any globally recognized logos here. Be it the golden arches of McDonald’s or the iconic symbol of Apple, the designs connect with the audience everywhere. This is how a matchless logo can make a brand go viral […]

7 Impressions Your Brand’s Logo Can Give People

Logos are an essential part of any brand. They are the first thing people see, so brands and companies must make an excellent first impression. But what kind of impression do logos give? For example, how do you feel when you look at Apple’s logo compared to the Toys R Us logo? One seems confident, […]