A charging buffalo, a somersaulting samurai cat and a ghostly flame-throwing organist walk into a living room. Funny, yes. But is the industry leaning on strangeness as a substitute for strategy… or has it simply… Read More »Advertising has become addicted to absurdist humour – but is that a bad thing?
For the first in a series of designer collaborations, Balmoral Defender tapped the Brooklyn agency to create something that feels more fashion editorial than car commercial… complete with a dual-logo system, edition numbering and a… Read More »‘Ruggedly refined’: How MLTI NYC turned a car collab into a fashion editorial
Kanal isn’t a traditional museum, and Base Design’s identity doesn’t treat it like one. The system spans visual, sonic and behavioural layers, all designed to flex as the institution grows. When Brussels’ former Citroën garage… Read More »Base Design builds a brand that breathes for Brussels’ vast new cultural centre, Kanal
When a heavy hitter in the art world gets a fresh new rebrand, it’s going to make a splash. Such is the case for the Getty (The J. Paul Getty Trust), which unveiled a forward-thinking… Read More »Getty Gets a Punchy Modern Rebrand Anchored by Geometric “G” Motif
In a world that sometimes feels like it’s running on low battery—politically, socially, algorithmically—design conferences might seem like an indulgence. But step inside OFFF Barcelona, and you’re reminded why gathering in real life still matters.… Read More »OFFF Barcelona: Why We Still Show Up
Generative AI is no longer a future issue in design education—it’s already in the studio, in workflows, and in the tools students are experimenting with on their own. The real question schools are facing now… Read More »What Does a Thoughtful AI Policy Look Like in Design Education?