The iconic ad agency brings the heat, drawing on unusual research in its Just Vote campaign for July’s UK election. In case you haven’t heard, the UK has an election this year. In that, we’re… Read More »‘Voting is Hot AF’: Saatchi & Saatchi uses sexy language to lure youngsters to the polls
This rebrand for an Italian musical institution fuses sound and visuals and Milan’s avant-garde futurism as a way to draw in Generation Z. Whenever you work on a branding project, you’re not necessarily looking at… Read More »Landor’s rebrand for Milan’s Symphony Orchestra engages multiple senses
The peach beer brand’s refreshed identity plays on codes of hazard and warning signs that seek to subvert the language of danger. From traditional lagers and blond beers to hoppy IPAs and zesty ciders, you’re… Read More »Earthling Studio enhances Jubel’s ‘dangerously refreshing’ proposition
This article has been provided to PRINT readers by DIELINE, a leading authority on CPG, packaging and branding. Dive deeper into industry insights and join the vibrant community at thedieline.com. Liquid Death isn’t the first… Read More »Should Liquid Death’s Powdered Drink Mix Raise Doubts About Its ‘Death to Plastic’ Mission?
The most damaging phrase in the language is: ‘We’ve always done it this way!’ A system cannot evolve if it cannot question its parts and their relationships.” Donella H. Meadows, Author, Thinking in Systems: A… Read More »Business Design School: Thinking in Business Systems
Nicholas (Nicho) Lowry knows his stuff and has a lot of stuff to know … about posters. He is the president of New York’s famed Swann Auction Gallery, one of the major go-to venues for… Read More »The Daily Heller: The Poster Child for Poster Auctioneers