Fifteen years after helping launch the brand, Propaganda returns to Cloud Nine with a new positioning built around hair health, inclusivity and a quiet power, redefining what beauty looks like in a saturated styling market.… Read More »Propaganda rebrands Cloud Nine to challenge the hair tool status quo
In one of my recent bouts of insomnia, I recalled one of the most memorable brands from when I was growing up in the heyday of unimaginative campaigns, the late ’50s to early ’60s. This… Read More »The Daily Heller: Ex-Lax for the Entire Family
The globally renowned creative festival OFFF lands in Montréal this September, blending art, design, technology, and even winemaking in its most cross-disciplinary edition yet. International creative festival OFFF will launch its first-ever Montréal edition this… Read More »OFFF launches inaugural Montréal edition this September
Playful films, a talking pony, and a familiar red phone… the insurer marks a new chapter with confidence, clarity, and a wink to its legacy. How would life feel if everything just… worked? That’s the… Read More »Direct Line gets a cheeky reboot with bold new campaign by VCCP
This industry perspective is by Nien Siao, Dean of the JS Institute of Design. Aristotle famously said that “educating the mind without educating the heart is no education at all.” This quote captures a dilemma… Read More »Designing the Future Begins With Shaping Ethical Thinkers
As the institution celebrates 25 years, a rebrand by Pentagram’s Harry Pearce and team captures the soul of a place where drawing still matters… not just as a skill, but as a way of seeing,… Read More »Drawing from the source: Pentagram’s bold new identity for the Royal Drawing School