New research reveals loyalty crisis as only 15% of consumers say brand marketing feels relevant – Dotdigital launches AI-powered loyalty platform to help marketers fight back
LONDON, July 16, 2026 /PRNewswire/ — New global research of 4,000 consumers finds loyalty programmes now rank among the biggest drivers of repeat purchases, while personalisation remains a major blind spot for brands. Consumers… Read More »New research reveals loyalty crisis as only 15% of consumers say brand marketing feels relevant – Dotdigital launches AI-powered loyalty platform to help marketers fight back





