Cash and Gift Cards Dominate Consumer Reward Preferences: Kashkick Survey of 224,000+ Aligns With $507B U.S. Gift Card Market
New Kashkick data finds 54.14% of consumers rank cash as the #1 most desirable reward, with gift cards a clear second — pointing to the same liquid-rewards preference driving the half-trillion-dollar U.S. gift card market.… Read More »Cash and Gift Cards Dominate Consumer Reward Preferences: Kashkick Survey of 224,000+ Aligns With $507B U.S. Gift Card Market





