Kelsey Farrar Shares Expert Insights on the Shift from Paid Ads to Organic UGC
Kelsey Farrar, TikTok Shop strategist and SparkTok co-founder, shares insights on the industry’s shift from paid ads to organic UGC. He explains why authentic creator content outperforms traditional advertising and how brands can leverage UGC… Read More »Kelsey Farrar Shares Expert Insights on the Shift from Paid Ads to Organic UGC