— STM Goods reported continued global demand for its Dux case line, citing sustained adoption across education, enterprise IT, and large-scale device deployments. The Dux range, first introduced more than a decade ago, is designed to protect iPad, MacBook, and Surface devices in high-use environments where durability and compatibility are critical.
STM Goods confirmed that millions of Dux cases have been deployed worldwide, with ongoing orders across North America, Europe, Asia-Pacific, Latin America, the UK, and China. The company attributes steady demand to long replacement cycles in schools and organisations, where devices are expected to remain in service for multiple years and protection performance is closely monitored.
The Dux line includes products such as Dux Plus, Dux Ultra, and the Dux USB-C Keyboard for iPad. These products are designed to meet drop-testing requirements commonly specified by education authorities and enterprise IT teams, and are compatible with multiple generations of devices to support phased rollouts and mixed fleets.
“From the beginning, the focus was on how devices actually fail when they are used every day,” said Ethan Nyholm, co-founder of STM Goods. “That feedback continues to guide how the Dux line is refined over time.”
Industry data shows that device repair and replacement costs can add a significant percentage to total programme budgets when protective cases fail early. As global device replacement cycles lengthen, organisations are placing greater emphasis on accessories that support longer device lifespans and reduce operational disruption. STM Goods reports that repeat purchasing and multi-year supply arrangements account for a substantial share of Dux case demand.
STM Goods remains privately owned and operates without external debt. The company stated that this structure has supported consistent product development and long-term supply planning across its core device categories, rather than rapid expansion into unrelated segments.
“Staying focused on a small number of devices has allowed us to maintain compatibility and continuity for customers managing large fleets,” said Adina Jacobs, co-founder. “It also means changes are driven by usage data rather than short product cycles.”
In addition to protective cases, STM Goods offers related accessories designed for institutional and professional users, including backpacks, sleeves, and charging solutions. The company continues to distribute through direct channels, resellers, and education and enterprise procurement programmes in multiple regions.
STM Goods indicated that demand for the Dux line has remained consistent through recent shifts in consumer electronics markets, reflecting ongoing device usage in classrooms, offices, and hybrid work environments.
About STM Goods
Founded more than 26 years ago, STM Goods designs and manufactures protective cases, bags, and accessories for laptops and tablets, including iPad, MacBook, and Surface devices. The company is best known for its Dux case line, which is used globally in education and enterprise environments. STM Goods is privately owned, operates without debt, and serves customers across the United States, Canada, Latin America, ANZ, APAC, EMEU, the UK, and China. For more information, visit stmgoods.com.
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