When the co-founders of New York-based creative studio Burn & Broad first met, they didn’t even speak the same language. Eugene Serebrennikov and Vicente Garcia crossed creative paths while Serebrennikov was working at Nike and Garcia was freelancing, and while they didn’t share the same native tongue, they found common ground through art and design.
The pair founded Burn & Broad in 2016 and have since worked with the likes of Loewe, Nike, and J. Cole. They also launched a passion project as an offshoot of Burn & Broad called Another Day, a studio fully dedicated to their own personal art projects. Their most recent Another Day project launches this Earth Day on April 22 in New York, entitled “One World Flag,” which presents an exploration of interconnection and unity through a global flag system. This immersive installation combines handcrafted flags, an art exhibition, and a short film into a mixed-media presentation.
Another Day: “One World Flag” Installation; An interdisciplinary project
Upon learning about Serebrennikov’s and Garcia’s exciting work through both Burn & Broad and Another Day, I was eager to dig deeper. The collaborators respond to a few of my questions below, edited lightly for clarity and length.
What is your ethos/mission as a studio? What is your distinct POV that sets you apart from the pack?
Our mission has always been to find a balance between art and design. We founded Burn & Broad eight years ago on the belief that commercial creativity and personal self-expression don’t have to exist in separate worlds, and, when approached with intention, art and design can truly elevate each other.
In line with that vision, three years ago we launched Another Day— a studio fully dedicated to self-initiated art projects. We move fluidly between both realms, infusing artistic soul into our client work and bringing design discipline into our personal art. It’s this ongoing dialogue—the constant balancing act between art and design—that defines who we are and sets us apart.
Our mission has always been to find a balance between art and design.
Eugene Serebrennikov and Vicente Garcia
What inspired you both to team up and launch your own studio?
We began our creative partnership over a decade ago, despite living on opposite sides of the world and not speaking the same language. Eugene discovered Vicente’s work online while working as an art director for Nike Basketball, and Vicente was juggling a full-time job in fashion by day and freelancing by night in Spain. Vicente spoke broken English, and Eugene didn’t speak a word of Spanish, but despite the language barrier, there was an undeniable creative connection between us, and we found a way to make it work.
We simply trusted our instincts and took a leap of faith before ever meeting in person. We left behind the comfort of steady corporate paychecks, paid vacations, and all the usual safety nets to build our dream studio, one that balances art and design.
Can you walk me through a few of the projects you’re proudest of?
A standout we’re particularly proud of is our long-running creative partnership with Nike, where we’ve contributed across multiple categories and disciplines— from illustration and animation to experiential design.
“Never Done Playing”; From B&B’s award-winning campaign for Nike Kids
“Never Done Playing” From B&B’s award-winning campaign for Nike Kids
One highlight is the award-winning “Never Done Playing” campaign for Nike Kids. We developed a full visual identity rooted in the spirit of play, bringing to life a wild, surreal 3D world that felt imaginative, weird, and joyfully unfiltered— just like the kids it was made for.
Santiago Listening Experience: Massive 3D sculpture of Atlanta rapper Russ
Another we’re especially proud of is our ongoing creative partnership with Atlanta rapper Russ. For the release of his album Santiago, we designed a one-of-a-kind listening experience for 100 fans. Deep in the California desert, we transformed a remote landscape into a surreal environment featuring a massive 3D sculpture of Russ and a giant glowing pyramid rising out of the sand under a supermoon night. The goal was to blur the lines between art and music— to create something immersive, unexpected, and spiritual. Rather than a typical album event, it became a moment of connection between the artist and his fans.
And then there’s “Beautiful Chaos”— our directorial debut and first solo exhibition as Another Day. The project was inspired by our own experiences navigating daily life in New York City— a microcosm of the world and the city of juxtapositions, overflowing with both trash and treasure. We worked across multiple media, including painting, sculpture, and experimental form, repurposing street relics and discarded objects into meaningful works of art. These pieces came together in a short film that merged 3D animation with live action, blurring the lines between physical and digital. “Beautiful Chaos” became a visual love letter to the city, flaws and all. It explores the chaotic yet harmonious forces of life and reflects our belief that beauty is everywhere, often hiding in the most unexpected places.
“Beautiful Chaos”; A visual love letter to the city, flaws and all.
Can you tell me about why you started Another Day as an offshoot of Burn & Broad? What does this more experimental art studio allow you to do that Burn & Broad doesn’t?
Burn & Broad is “the house.” Another Day is “the playground.” They’re two creative spaces that coexist and create a synergy that fuels and enriches one another. Burn & Broad is where we collaborate with clients to build conceptual, visually-driven design. Another Day is 100% dedicated to pure artistic self-expression— no clients, no rules, just art.
We started Another Day as a response to our desire to have pure creative freedom. We love working on commercial projects, but we also crave a space where the only brief is driven by our own curiosity. It’s where we experiment with new techniques, concepts and mediums— whether it’s painting, sculpture, film, large-scale installations, or whatever the idea demands.
Another Day pushes us to new creative heights— and, often, what we explore there ends up influencing and strengthening our work at Burn & Broad.
Burn & Broad is “the house.” Another Day is “the playground.”
Another Day: “One World Flag” Installation; An interdisciplinary project
What’s special about the “One World Flag” Earth Day exhibition you created through Another Day?
“One World Flag” is a deeply personal project we created through Another Day as an art installation, short film, and exhibition all built around a single idea: unity.
In a time of increasing division, polarization, and fear, we wanted to reimagine the idea of flags— not as symbols of division, but as a universal emblem that connects us all. Flags are powerful objects; they unify, but they also create borders and the illusion of separation. “One World Flag” aims to challenge that paradox and offer a new visual language of belonging for everyone and everything.
The Earth Day exhibition brought the full vision to life. We combined the physical flag installations with a short film that was shot on the beaches of Portugal and layered with frame-by-frame animation, spoken word, and an original score. Every element—physical and digital—was woven together to tell one cohesive story about interconnection.
“One World Flag” was created as an invitation to reflect— a reminder that separation is an illusion, and that everything and everyone are deeply interconnected.
This project started as a fleeting thought and grew into something bigger than us. It’s our way of using the tools, voices and resources to inspire unity. And we hope it inspires others to do the same.
What are your pie-in-the-sky goals for Burn & Broad and Another Day?
Limitless creative growth— that’s always been our North Star.
For us, that means pushing the boundaries of art and design by exploring new mediums, experimenting with new techniques, with the commitment to continually surprise ourselves.
Whether we’re working with clients through Burn & Broad or making personal work through Another Day, the goal is the same: to create without limits and to do it together.
Featured image: “One World Flag” installation; An interdisciplinary project by Another Day
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