When a brand as ubiquitous as Lay’s announces its largest refresh in nearly a century, you brace for something seismic — a radical overhaul, perhaps, or a striking departure from the familiar yellow bag that… Read More »Lay’s Rays and the Art of Subtle Reinvention
Since the Babylonian Exile in the early sixth century BCE, Jews have lived scattered across many lands, cultures and languages. One thing members of the diaspora long had in common was books that they created.… Read More »The Daily Heller: Jewish Books Lettered, Typeset and Illuminated
These six compelling case studies demonstrate how forward-thinking brands are leveraging the power of bespoke illustration to engage and entertain their audiences. Have you noticed how more and more illustrated work is appearing in advertising,… Read More »How brands are using illustration to tell their stories in 2025
Profound. That was my experience with the French visual artist Céleste Boursier-Mougenot‘s clinamen (V.10), a monumental installation of color, sound, and motion. Since last May, the work has drawn visitors to the rotunda at the… Read More »A Pool of Perfection in Paris
Very few things in life are as dependable as the TV show Survivor. The CBS series has been on air since 2000, with 48 seasons completed, the 49th currently underway, and number 50 in production.… Read More »Designing ‘Survivor’: A Conversation With Challenge Designer Myles Nye
I was never compelled to teach my son how to bake a cake when he was young—the kitchen disaster that awaited was beyond my ken. However, if Lotta Nieminen’s Cake: An Interactive Recipe Book (Phaidon)… Read More »The Daily Heller: Making a Book on Baking a Cake